CALSADOS - A store specializing in leather footwear "made in España".
Head of Design
Calsados is a store specialized in comfortable and quality footwear, founded in 1980 and located in the center of the Murcian capital. It was born with the aim of offering its customers shoes made in Spain, demonstrating its sustainable approach and its support for national production "Hechos en España”. Rather than "Made in Spain. Calsados is experience and trust, and the leather footwear in your store is a promise.
ONLY LEATHER FOOTWEAR MADE IN SPAIN.
So that the brand can position itself as a store with a vision of sustainability, quality and modernist trends. That it can also compete with its competition at an aesthetic level in digital media. It was decided to create a website whose objective is to serve more as a showcase and not so much as an online store. Definitely it didn't need ecommerce capabilities.
Showing in the Autumn - Winter collection the variety of Spanish manufacturers that represent the well-made and well-produced national footwear product. With an aesthetic very marked with the summer season, the website interactively offers a tour of the footwear offer both by gender and by variety of prices and brands.